Build a Slack Workflow for Competitive Alerts
This tutorial shows you how to combine 3RA with Slack Workflow Builder for powerful automations.
What We're Building
A workflow that:
Receives 3RA alerts
Asks for team input
Creates follow-up tasks
Logs responsesPrerequisites
3RA account with Slack integration
Slack Workflow Builder access
A dedicated CI channelStep 1: Create the Workflow
Open Slack Workflow Builder
Click **Create Workflow**
Choose **From a webhook**
Name it "CI Alert Handler"Step 2: Add Workflow Steps
Step 1: Receive Webhook
This is automatic when you choose webhook trigger.Step 2: Post to Channel
Add "Send a message"
Choose your CI channel
Format the alert messageStep 3: Add Reactions Prompt
Add "Send a message with buttons"
Options: "Review", "Ignore", "Urgent"Step 4: Route Based on Response
Add conditional logic
"Urgent" → notify leadership
"Review" → create taskStep 3: Connect 3RA
Go to 3RA Settings → Webhooks
Add your Slack workflow URL
Configure event typesStep 4: Test the Workflow
Trigger a test alert in 3RA
Watch it flow through Slack
Click buttons to test routing
Verify tasks are createdAdvanced Ideas
Escalation
If no response in 2 hours, auto-escalate.Logging
Send all responses to a Google Sheet.Triage
Route by competitor or change type.---
Need webhook help? Read the docs →
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